Powerful Digital Marketing for Opticians and Optical Brands
Our Digital Marketing services are built from the ground up for opticians and the optical industry. In these times when there’s stiff competition for relevance in the digital space, making your brand visible and heard becomes increasingly difficult. That’s why we’re here – to walk you and your brand right through it, all the way to limelight.
Having an exceptional understanding of your business goals and targets is key to creating a marketing strategy tailored specifically for your business. Our experienced team are fully committed to ensuring they use their knowledge of the optical industry to serve you just right.
As an optician, your website is the digital face of your optical practice or brand and thus needs to meet the highest possible standards, in terms of aesthetics, appeal, responsiveness as well as functionality. Our Web Design services are perfect for practices/optical brands at any stage.
Email marketing is a very powerful and cost-effective way to communicate with your customers. It also provides you with an avenue to send out interesting information on relevant eye health topics as this helps you to keep in touch with your customers and also add value to them.
Social Media Management
We first of all start by reviewing, redesigning and optimizing your existing social media pages. Furthermore, we then go on to continuously source and post the best content for your followers to drive engagement, audience loyalty and brand awareness.
Search Engine Optimisation
This has to do with all the nitty-gritty stuff that happens behind the scenes. Investing in Search Engine Optimization is absolutely necessary because it is what makes you appear (and remain) at the top of Search Engine Results Pages (SERPs).
Our Powerful Digital Marketing for Opticians promise will not be absolute without PPC. This is a form of advertising that targets and focuses on people that are specifically searching for your services. This is why it is called pay per click; you only pay when people click on your adverts.