Powerful Digital Marketing for Opticians and Optical Brands

Our Digital Marketing services are built from the ground up for opticians and the optical industry. In these times when there’s stiff competition for relevance in the digital space, making your brand visible and heard becomes increasingly difficult. That’s why we’re here – to walk you and your brand right through it, all the way to limelight.

Marketing Strategy

Having an exceptional understanding of your business goals and targets is key to creating a marketing strategy tailored specifically for your business. Our experienced team are fully committed to ensuring they use their knowledge of the optical industry to serve you just right.

Website Design

As an optician, your website is the digital face of your optical practice or brand and thus needs to meet the highest possible standards, in terms of aesthetics, appeal, responsiveness as well as functionality. Our Web Design services are perfect for practices/optical brands at any stage.

Email Marketing

Email marketing is a very powerful and cost-effective way to communicate with your customers. It also provides you with an avenue to send out interesting information on relevant eye health topics as this helps you to keep in touch with your customers and also add value to them.

Social Media Management

We first of all start by reviewing, redesigning and optimizing your existing social media pages. Furthermore, we then go on to continuously source and post the best content for your followers to drive engagement, audience loyalty and brand awareness.

social-media

Search Engine Optimisation

This has to do with all the nitty-gritty stuff that happens behind the scenes. Investing in Search Engine Optimization is absolutely necessary because it is what makes you appear (and remain) at the top of Search Engine Results Pages (SERPs).

PPC (Pay-per-click)

Our Powerful Digital Marketing for Opticians promise will not be absolute without PPC. This is a form of advertising that targets and focuses on people that are specifically searching for your services. This is why it is called pay per click; you only pay when people click on your adverts.

DIGITAL MARKETING

Packages

Silver

  • Digital Marketing Strategy
    SEO Audit
    12 Blogs/1 year
  • Social Media Management
    15 posts/month
    1 Social Media Platform
    1 Paid Facebook Ad
    1 Boost
  • 5 PPC Campaigns/year incl. Setup,
    Management, Monitoring and Optimisation
    + Google Analytics, Landing Pages
    30 Key words
  • 12 Email Campaigns/year
  • Monthly progress tracking report

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Platinum

  • Digital Marketing Strategy
    SEO Audit
    36 Blogs/1 year
    Google My Business Management + Optimisation
  • Social Media Management
    40 posts/month
    3 Social Media Platforms
    3 Paid Facebook Ads
    3 Boosts
  • 30 PPC Campaigns/year incl. Setup,
    Management, Monitoring and Optimisation
    + Google Analytics, Landing Pages
    50 Key words
  • 20 Email Campaigns/year
  • Monthly progress tracking report
    Monthly phone progress review meetings
    Dedicated Account Manager
REQUEST QUOTE

Digital Marketing Platinum Plan

Ready to grow your Practice? Call us today on +44-161-818-9137 or Email us at hello@ravenmacaw.com